Chibi Chibi Beachfront Bistro

The brand redesign focused on resonating with the laid-back vibes of chill scuba divers, shifting from a literal depiction of a Caribbean bird to a more abstract representation that embodies its essence. By incorporating a color palette inspired by the vibrant hues of Bonaire’s landscapes, the design captures the island's relaxed energy and playful spirit. This approach allows the brand to convey a sense of adventure and tranquility through fluid shapes and organic patterns, evoking the gentle sway of ocean currents rather than showcasing a specific image. The result is a visual identity that feels inviting and fun, perfectly aligning with the lifestyle of divers who seek both exploration and a connection to nature.