BarTapas

To create a brand identity for BarTapas, I focused on a sophisticated yet casual vibe that reflects the laid-back elegance of Caribbean beach life. I selected a color palette inspired by the vibrant blues of the ocean and soft sandy tones, evoking a warm and inviting atmosphere. The logo features sleek typography combined with playful elements that suggest both relaxation and culinary delight. Overall, the identity embodies a blend of upscale dining and the carefree spirit of beach culture, inviting guests to unwind and enjoy delicious tapas in a beautiful setting.